Branding - Customer Service

A major part of your brand is your customer service. Take a look at the top 10 companies that treat you right and you will see 10 very successful companies. All of them have a very strong brand that was built on the 'customer experience'. Check out this article: http://articles.moneycentral.msn.com/Investing/Extra/10-companies-that-treat-you-right-2010.aspx?GT1=33002#q=10%20companies%20that%20treat%20you%20right%3A%20No.%2010%3A%20Marriott%20is%20a%20textbook%20example